Philadelphia, April 2, 2015
A panel including Jim Multari (Comcast) and Aaron Maass (Maass Media) offered tips for sifting through overwhelming amounts of data to find insights. They discussed tools and techniques, and how traditional market research can lend insight and meaning to analytics. The event was sponsored by Market Connections, Maximum Research, and MSG, and took place inside a meeting space high in the Comcast building that offered beautiful views of the Philadelphia skyline.