Philadelphia, May 10, 2018
A joint event of the Philadelphia chapters of the QRCA and Insights Association, QUAL2025 was held at the Cira Center next to Philadelphia’s 30th Street Station, and featured presentations on research opportunities in the emerging cannabis industry, buying process research, eye tracking, and analysis models. Second City Works hilariously demonstrated the potential of humor and improv in research. The event ended with a panel discussion addressing the question of, “What will market research be like in the year 2025?”
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
54
55
56
